Erickoston
Contents
Achievements and Records
Major Accomplishments
Eric Koston’s list of achievements represents some of the most impressive accomplishments in their field. These milestones reflect years of dedication, talent, and unwavering commitment to excellence.
Awards and Recognition
The honors and awards bestowed upon Eric Koston reflect the high regard in which they are held by peers, critics, and fans alike. These recognitions span multiple organizations and categories.
Records and Statistics
Eric Koston’s statistical achievements tell a compelling story of sustained excellence and breakthrough performances that have set new standards in their discipline.
Personal Life, Relationships, and Interests
Family Life
Marriage
Eric Koston married Ashlee Koston (née Gerber). The couple has maintained a relatively private personal life despite Eric’s public profile in the skateboarding industry.
Children
Koston and his wife have children together, though he keeps details about his family life largely out of the public eye, preferring to focus media attention on his professional endeavors.
Friendships and Industry Relationships
The Girl/Chocolate Extended Family
Koston’s longest and most significant professional relationships have been with the Girl Skateboards and Chocolate Skateboards collective: - Rick Howard and Mike Carroll - Founders of Girl, instrumental in Koston’s career development - Guy Mariano - Close friend and business partner in Fourstar Clothing - Brandon Biebel - Longtime teammate and friend - The broader Girl team, often described as an extended family
Steve Berra Partnership
The co-founding of The Berrics represents one of skateboarding’s most significant partnerships: - Joint ownership and operation of The Berrics facility - Collaborative content creation - Shared vision for skateboarding media
Mentorship Role
As one of the elder statesmen of professional skateboarding, Koston has taken on mentorship roles for younger skaters: - Guiding younger riders on Girl and Nike SB teams - Providing business advice based on his entrepreneurial experience - Setting professional standards through example
Business Interests
The Berrics Operations
Koston’s primary business focus remains The Berrics: - Daily involvement in content strategy - Facility management and development - Partnership negotiations and sponsorship deals - Event planning and competition organization
Investment Interests
Beyond skateboarding, Koston has shown interest in: - Technology and digital media ventures - Real estate investments - Brand consulting and development
Personal Interests
Golf
Koston is an avid golfer, frequently sharing his golf game on social media. His interest in golf demonstrates: - The precision-focused mindset that translates between sports - A competitive outlet as skateboarding becomes less central - Networking opportunities in business circles
Fashion and Style
Known for his clean aesthetic in both skating and personal style: - Early adopter of streetwear trends - Collaboration with fashion brands beyond skateboarding - Attention to detail in personal presentation
Technology
Koston has maintained interest in technology throughout his career: - Early adoption of social media for personal branding - The Berrics’ digital-first approach reflects this interest - Engagement with new platforms and content formats
Philanthropy and Community
Skateboarding Development
Through The Berrics, Koston contributes to skateboarding development: - Free access to facilities for developing skaters - Content that promotes skateboarding globally - Support for amateur skateboarding events
Charity Involvement
Koston has participated in various charitable initiatives: - Skateboarding-related charity events - Product donations for fundraising auctions - Support for skate park development in underserved communities
Controversies and Challenges
Sponsorship Transitions
Koston’s career has included controversial sponsorship changes that generated discussion in the skateboarding community: - éS to Nike SB (2003) - Leaving Sole Technology for Nike generated significant debate about corporate involvement in skateboarding - Some core skateboarding fans viewed Nike’s entry skeptically - Koston defended the move as necessary for career growth and product quality - Time has validated the decision as Nike SB became the industry leader
The Berrics Criticism
The Berrics has faced various criticisms over the years: - Concerns about monopolizing skateboarding media attention - Debates about the indoor facility’s influence on skating style - Criticism of certain content decisions and guest selections - Koston has generally maintained professional responses to criticism
Privacy and Public Persona
Media Approach
Koston maintains a relatively private personal life: - Selective about personal details shared publicly - Focuses media attention on professional achievements - Strategic use of social media for brand building
Public Image
His public persona is characterized by: - Professionalism in business dealings - Technical excellence as a skateboarder - Dry sense of humor in interviews and content - The “Koston cool” - a laid-back but focused demeanor
Lifestyle
Los Angeles Base
Koston has been based in the Los Angeles area for most of his professional career: - Proximity to The Berrics facility - Access to industry connections and spot selection - Central location for skateboarding culture
Travel Schedule
As a professional skateboarder and business owner: - Extensive travel for filming, contests, and The Berrics events - Balance between personal time and professional obligations - International travel for skateboarding promotion
Current Focus
In recent years, Koston has shifted focus: - Less emphasis on personal skateboarding progression - More focus on The Berrics business development - Mentorship and industry leadership roles - Selective participation in skateboarding projects